Tag: Amazon
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Ah, my monthly opportunity to use the latest gadgets to promote my graduate program (and Four Peaks TV program). I did two separate segments today with KING 5 (which also syndicates Four Peaks on NWCN every weekend): one for Evening Magazine, the other with my friend Margaret Larson for New Day Northwest. You can watch…
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Content: The New Marketing Equation View more documents from Altimeter Group Network on SlideShare Marketers must evolve from advertisers into storytellers. Advertisers interrupt consumers with messaging that are overwhelmingly “me” oriented: my product, my service. Storytellers attract, beguile, entertain, and inform. They are sought out and revisited. Often, they’ll enter into dialogue with their audience.…
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Big changes are afoot in the e-book world. Apple is heavily rumored to announce a new publishing tool this week (a “GarageBand for e-books“). And Amazon has declared its new KDP Select program for Kindle books to be a huge success: Amazon Prime customers “borrowed” 295,000 e-books in December. I’ve made Storyteller Uprising available on…
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Clearly, I’m a “parachute” journalist, jumping into this mammoth event for the first time and trying to make sense of all the tech — from computers to cars. But GeekWire’s Todd Bishop can’t even count the number of times he’s been to the Vegas show, he has attended so often. That’s why we checked in…
HRH MEDIA 