HRH MEDIA

Storyteller Uprising

recent posts

Tag: storytelling

  • Why I gave away 2,000 books: connection is king, content as calling card

    Why I gave away 2,000 books: connection is king, content as calling card

    Content: The New Marketing Equation View more documents from Altimeter Group Network on SlideShare Marketers must evolve from advertisers into storytellers. Advertisers interrupt consumers with messaging that are overwhelmingly “me” oriented: my product, my service. Storytellers attract, beguile, entertain, and inform. They are sought out and revisited. Often, they’ll enter into dialogue with their audience.…

  • People in my neighborhood: thinking big

    People in my neighborhood: thinking big

    I always enjoy passing by the new Gates Foundation campus.  I like the inspired architecture, the central location (in the shadow of the Space Needle and the Experience Music Project).  And I see it as Seattle’s own 21st century United Nations. So it was nice to be invited for the official opening of the new…

  • Packed for CES

    Packed for CES

    I’ve been reading the horror stories about surviving the mammoth Consumer Electronics Show with some trepidation. There’s Survival Gear for Battling 100,000 Nerds in a Desert. Then I spied our own intrepid Todd Bishop of GeekWire in his lovely fly fishing vest. Me?  Well, I’m in an unusual situation.  I’m there to promote my graduate…

  • My Mashable post: 5 ways to boost your digital media career

    As 2011 comes to a close, the economic situation remains bleak. Usually, graduate school applications rise during a depressed job market, but the ongoing uncertainty has discouraged some potential students from pursuing a graduate degree — MBA applications are down 10%, according to The Wall Street Journal. Yet with the rise of social media and the rapid…