HRH MEDIA

Storyteller Uprising

recent posts

  • Hacking Edu: My 7 “Whoa’s!” at SXSW Edu

    Hacking Edu: My 7 “Whoa’s!” at SXSW Edu

    A different kind of geek parade now descends upon Austin as SXSW Edu wraps up and SXSW Interactive revs up.  I’m overlapping between the two events to welcome our MCDM Flip The Media SXSW team (check out our blog redesign!), connect with some friends at a Starbucks Speed Pitch session, and to attend an O’Reilly…

  • LeVar Burton, SXSW and Storytelling

    LeVar Burton, SXSW and Storytelling

    I vowed last year not to return to SXSW’s “Tricorder Nation” of interactive cool dudes head down in their devices.  So how funny it is that I attended actor/educator LeVar Burton’s keynote tonight at SXSW Edu.  No the former Star Trek Next Generation star didn’t have any Trekkie technology on hand, but he certainly talked…

  • Why I gave away 2,000 books: connection is king, content as calling card

    Why I gave away 2,000 books: connection is king, content as calling card

    Content: The New Marketing Equation View more documents from Altimeter Group Network on SlideShare Marketers must evolve from advertisers into storytellers. Advertisers interrupt consumers with messaging that are overwhelmingly “me” oriented: my product, my service. Storytellers attract, beguile, entertain, and inform. They are sought out and revisited. Often, they’ll enter into dialogue with their audience.…

  • What are YOUR terms of service? The value of personal data

    What are YOUR terms of service? The value of personal data

    The New York Times nails it today: “personal data is the oil of the digital age.”  It has a price, and it serves as currency.  Except that we’re all expected to give it away in return for services like Facebook or Gmail, which we believe is a fair trade.  Or we don’t think about it…